The Internet has no borders and age restrictions. A person can take advantage of any resource it is interested in, the most popular of which are the social networks. For example, such giant as VK accounts for more than 230 million accounts, Facebook – 1.4 billion, Google + – 500 million, Twitter –500 million, Odnoklassniki – 205 million. You can hardly find a person who does not have an account in social networks, except for the elderly. And even many of them are successfully starting to master the computer, and in particular social networks. Therefore, when doing business online, you need to consider the possibility of resource promotion through social networks.
SMM is a powerful tool to increase the target audience and attract potential buyers. Development through the social networks makes it possible not only to increase the customer base, but also to be always in touch with your audience, know its hobbies, interests and desires, as well as maintain regular contact with it.